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Digital Days 2022 was a two-day event that included live demonstrations on three digital hybrid presses with inline finishing solutions.
July 13, 2022
By: Greg Hrinya
Editor
Mark Andy recently invited its label customers from the American market to Digital Days 2022. The two-day event included live demonstrations on three digital hybrid presses with inline finishing solutions available with the Mark Andy product portfolio: Digital Series HD, Digital Series iQ and Digital Pro 3. Several different jobs, prepared by Mark Andy, were printed on all three presses to allow customers an in-person comparison on the presented equipment in terms of printing quality with embellishments and finishing capabilities. The digital hybrid presentations were started with the toner based, Digital Pro 3, and presented by Stu Gallop, Mark Andy vice president of digital sales development. He described the Digital Pro 3 as an entry-level press, devoted to companies beginning their “journey” with digital label printing. Two “True Hybrid” production presses were demonstrated by David Medlar, Mark Andy vice president of engineering and operations. A flagship Digital Series HD model, designed on the Performance Series 7 platform, was named the most efficient label hybrid press on the market, the company says. Mark Andy also took this opportunity to highlight its 2021 addition to the hybrid family – Digital Series iQ, designed on the Evolution Series platform and built in a co-operation with Domino digital N610i. The two-day live event also included a tour of Mark Andy Print Products – a vendor of consumables and spare parts for Mark Andy’s users. The live demonstrations were followed by workshops devoted to Mark Andy’s software. The company presented DFE driving modules and sMArt Link, a recently launched system increasing automation of label printing. The next part of Digital Days was dedicated to a prepress area: flexo platemaking and on-press mounting. Throughout the two-day open house, Mark Andy’s operators and technical specialists answered numerous questions from the participants. “The second quarter of 2022 was full of events devoted to our current and prospective customers, as well as Mark Andy’s business partners and students of printing faculties,” says Lena Chmielewska-Bontron, European marketing manager, Mark Andy. “After three open house events organized in Warsaw, Poland, we hosted customers in Mark Andy’s North American headquarters in Chesterfield. During Digital Days, we presented three hybrid presses, including two inkjet models and a toner-based one. Besides the equipment, we also showcased DFE’s and a new software increasing automation of label production process. We presented flexo platemaking and on-press mounting techniques, as well as invited our guests to the new Mark Andy Print Products. Recently it moved to a new warehouse for consumables and spare parts, designed according to Lean warehousing principles.” The company also announced its presence at the upcoming Labelexpo tradeshow, scheduled in Chicago, IL, in September 2022. “A huge interest from participants of Digital Days once again confirmed increasing popularity of digital hybrid presses in the label production environment. Several weeks ago, we organized a very successful open house in Europe, also showing our most important solutions for this market. I also would like to take this opportunity and invite all the printers to come check out our digital hybrid presses in the Mark Andy’s booth at Labelexpo Americas, this year’s most important tradeshow devoted to narrow web label and packaging production. At the show we’ll be presenting proven and well-established presses from the Mark Andy product porfolio, but we’ll also announce a completely new solution expanding our toner-based portfolio,” states Shannon Stamberger, director, Technology Center operations, Mark Andy USA.
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